Sudiyatno, Sudiyatno and Indartono, Setyabudi and Wahyu Wibowo, Ferry (2017) VRIO and THES Based Development of University Competitive Advantage Model in Formulating University Strategic Plan. INFORMATION, 20 (10(A)). pp. 7275-7284. ISSN 1343-4500
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Abstract
The orientation of competitive advantage in strategic planning is an institutional challenge in a competitive business environment. With Barney's approach, excellence is measured by valuable, rareness, inimitability, and organizational (VRIO). This paper resulted in a model development of University strategic plan based on Competitive Advantages University with VRIO and Times Higher Education Supplement ( THES) approach. So the university strategic plan model developed by the University of XYZ has a clear orientation toward World Class University (WCU) by referring to the THES standards. The results of the study recommend that the results of strength, weakness, opportunity, and threat (SWOT) analysis need to be sharpened by VRIO analysis as one of the considerations of developing a competitive development strategy. The THES indicators need to be entered explicitly in the policy setting stage as a basis for consideration of development strategy
| Item Type: | Article |
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| Uncontrolled Keywords: | Competitive advantage, THES, VRIO, World class university, University |
| Subjects: | Manajemen |
| Depositing User: | Ph.D Setyabudi Indartono |
| Date Deposited: | 28 Dec 2018 01:21 |
| Last Modified: | 28 Dec 2018 01:21 |
| URI: | http://eprints.uny.ac.id/id/eprint/62146 |
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