Nasruddin, Nasruddin and Maupa, Haris and Toaha, Muhammad and Sanusi, Abdullah THE INFLUENCE OF INNOVATION AND PRODUCT QUALITY TOWARDS SUSTAINABLE COMPETITIVE ADVANTAGE AT WAI-TIDDO NATURE TOURISM, LUWU REGENCY. International Conference of Ethics on Business, Economics, and Social Science (ICEBESS), 2024 (1). ISSN 2528-671X